In this day and age where prices for almost everything have gotten out of hand, my husband and I talk frequently about the greater possibility in a little concept known as less is more. When we were looking for our next used car, we found that many dealers were trying to charge up to $3,000 over the Bluebook price. Consequently, we also found their cars sitting on their lots for as long as six months or more (we know this because it takes us an inordinate amount of time to find just the right vehicle, so we’d often see the same car several months later.) Then there are hotels. We just stayed in one where, even though the rate had been bargained by our hosts, the cost was still $129 a night. We never asked to own a share in the room, we just wanted to sleep there for a night. What drives businesses to try to get away with selling at such high prices? Don’t they realize that less is more? If they get reasonable, they’ll sell more? It’s also like that in some of our daily lives.